infographic | china’s ren ren and qzone jump the chasm

infographic | china’s ren ren and qzone jump the chasm

infographic | china’s ren ren and qzone jump the chasm 1275 711 digital devotee

social media adoption lifecycle from

Vincenzo Cosenza, an Italian digital strategist made this great chart showing different stages of social media adoption.  Check out how China’s Ren Ren and Qzone are both over the chasm of make or break.  Wonder how Jiepang and Sina Weibo rate on this chart and whether Facebook is heading to laggard land?

Taura Edgar

I am a digital marketing professional based in Hong Kong since 1998. My experience spans digital marketing, social media, branding, PR, advertising, customer service, loyalty, and media. I have developed and led digital teams to grow brands and I have a keen interest in brand communications, digital strategy, customer service for social media and how those can work together with CRM to enhance customer experience / retention. I value long-term vision of enriching customer experience to extend loyalty above short-term fixes.

All stories by : Taura Edgar
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